How Waterfield Advisors is leveraging Digital Paperwork to onboard new clients in minutes while providing a high end customer experience
The story of how Waterfield Advisors, a leading wealth advisory firm, digitized their customer onboarding paperwork with Leegality
The way the system functions, the flexibility of uploading PDFs, all of that was very user-friendly. The tool itself is very easy to use. The service manager team finds it very easy to use, because of the flexibility of attaching a PDF and triggering it to a customer. It is as simple as that. Everyone has expressed that it is very easy…We also had our clients coming back and saying that this is a very user-friendly application”
Here is a quick peek into what has changed with Leegality
Waterfield BEFORE and AFTER Leegality:
Cumbersome process for customers: Customers had to fill out bulky paperwork
Give customers what they want: The convenience of a fully digital process is what their HNI customers want and deserve
High TAT: The turnaround time for finishing the customer onboarding process was very high, especially when signers were located in different places
Decreased TAT to mere minutes: Now customers can get onboarded within minutes, regardless of where all the signers are located
Physical paper is a hassle: Paper is prone to damage and is difficult to track. Lost papers can become a serious compliance issue
No paper no problems: Document tracking is very easy as all the signed documents get stored electronically. Additionally, the audit trail issued gives comfort to the compliance team
Lockdown affected business continuity: Lockdowns affected the movement of paper and people, thereby affecting business
Kept business flowing: Negated the effects of lockdowns on their business with Digital Paperwork
READ THE FULL IMPLEMENTATION STORY →
We spoke to Kartik Kini, Chief Operating Officer at Waterfield and Himanshu Maheshwari, Executive Director - Business Support at Waterfield on how and why they went about digitising their paperwork:
The role of paperwork in Waterfield’s customer onboarding journey
Their Customer Onboarding Process before and after Leegality
The business implications of a cumbersome physical process
Why Waterfield decided to digitise its customer onboarding journey
The business benefits of Waterfield’s new fully digital process
Their interaction with Leegality’s support and account management teams
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